Category Archives: Web Strategy

7 Mistakes Website Owners Make, And How To Avoid Them (Part 3 of 7)

April 29, 2010 – 9:28 am

Mistake 3: Thinking that your visitor will act (or buy) in their first visit. You’ve probably heard that you have to touch your potential customer/client at least 7 times before they purchase. Unfortunately, many website owners think that their visitor will take action or buy on the very first visit, and ignore the opportunity to [...]

By Angela Nielsen | Also posted in 7 Mistakes Website Owners Make | Tagged , , , | Comments (0)

7 Mistakes Website Owners Make, And How To Avoid Them (Part 2 of 7)

April 19, 2010 – 9:12 am

Mistake 2: Not Answering WIIFM? Most visitors come to your website with a problem or a need. They need to buy something, they need to find a solution, and they need help. Isn’t that why you are in business? Your website is an extension of your business and its purpose is to solve a problem. [...]

By Angela Nielsen | Also posted in 7 Mistakes Website Owners Make | Tagged , , , | Comments (0)

Blogging Basics – Register Your Blog With Technorati

April 9, 2010 – 12:12 pm

There are plenty of ways to attract readers to your blog. Let’s talk about one of the more popular ways – Technorati – and how you can use it to make your blog accessible to thousands of people. Technorati is a blog search engine, and one of the biggest ones out there, indexing over 100 [...]

By Sanna B. Coates | Also posted in Blogging Basics | Tagged , , | Comments (0)

7 Mistakes Website Owners Make, And How To Avoid Them (Part 1 of 7)

April 7, 2010 – 11:03 am

Are there only seven mistakes that business owners make regarding their websites? Certainly not, but in this article we are going to cover the most common mistakes we see that lead to the failure of a service or product offering. Of course, the biggest mistake is to not have a website at all. It’s no [...]

By Angela Nielsen | Also posted in 7 Mistakes Website Owners Make | Tagged , , , , | Comments (1)

One Lily launches new semi-custom design division!

March 31, 2010 – 9:59 am

One Lily is excited to introduce our sister division, Silver Fern. You want a website that looks custom… without the expense of a completely custom site. Semi custom websites are a great alternative to a fully customized website. With a semi custom website, you choose a base design that appeals to you, and then we [...]

By Angela Nielsen | Also posted in In The News | Tagged , , | Comments (0)

Branding a Web Based Business

March 30, 2010 – 9:25 am

When it comes to naming an online, e-commerce driven web site, there are two schools of thought. The first one is based on maximizing traffic by using keyword rich names. The second strategy is based on building a unique, compelling identity that conveys your brand’s core message. The first option is short term focused, while [...]

By Phil Davis | Tagged , | Comments (0)

Social Media Plugins for Your WordPress Blog

March 19, 2010 – 10:16 am

We love WordPress. And we love social networking. There are plenty of ways to connect the two – here are a handful of them. Sexy Bookmarks See the fancy pop-up icon bar at the bottom of this post? That’s Sexy Bookmarks, one of my personal favorites when it comes to WordPress plugins. Not because it’s [...]

By Sanna B. Coates | Also posted in Blogging Basics | Tagged , , | Comments (0)

Blogging Basics – Dos and Don’ts

March 5, 2010 – 4:11 pm

“A blog is like a garden, it should be tended to and one should pay attention to the little details.” Not my words, but Scott Hanselman’s, in this great article about blogging dos and don’ts. While posted in 2007, it still contains a lot of good starting points for any new blogger – and some useful [...]

By Sanna B. Coates | Also posted in Blogging Basics | Tagged , , | Comments (1)

Traditional or WordPress Website?

March 3, 2010 – 3:57 pm

Should you convert your website to a full Word Press site? If you have been hearing the buzz about moving your static site to a full blog site, then read on. There are certainly pros and cons with making a move like this, and this article tries to bring those to light. Pros of building [...]

By Angela Nielsen | Also posted in Blogging Basics | Tagged , , , , | Comments (1)

How the heck do you setup a Facebook Fanpage?

March 2, 2010 – 11:09 pm

They don’t seem to make it easy for us, do they? Hopefully this short article will make your life easier, and you can stop banging your head against the wall! You can find the link to create a fan page in lots of different places, but we’ll talk about the two easiest ways to get [...]

By Angela Nielsen | Also posted in How To Library | Tagged , | Comments (0)