Mistake 6: Taking too long to respond to inquiries, or not following up at all. It’s happened to all of us. We visit a website, find something interesting, and email the company for some additional information. Then you get the dreaded thank you page, “Thank you for requesting more information from ABC Company. We will [...]

Mistake 4: Letting your website become stagnant or out of date. Your website should never be “finished.” A finished website is an old website. And nobody wants to read an old website. At the very minimum, you should be adding fresh content to your home page at least once every few months. This tells the [...]

Mistake 3: Thinking that your visitor will act (or buy) in their first visit. You’ve probably heard that you have to touch your potential customer/client at least 7 times before they purchase. Unfortunately, many website owners think that their visitor will take action or buy on the very first visit, and ignore the opportunity to [...]